Hoi An, located on the peaceful banks of the Thu Bon River, is a timeless destination that continues to capture the hearts of travelers with its ancient streets, lantern-lit evenings, and rich cultural tapestry. This charming town, once a bustling trading port, still preserves its heritage through centuries-old architecture, traditional craft villages, and vibrant local markets. Its atmosphere is both serene and deeply soulful, perfect for those seeking a meaningful travel experience.
To truly embrace its beauty, discovering the top tourist attractions in Hoi An is a must. Join Hanoi Voyages as we guide you through 9 unforgettable sites that highlight the best of Hoi An and make your journey truly memorable.
Hoi An is a charming town that beautifully blends ancient architecture, cultural traditions, and breathtaking landscapes. Here are the top 9 best tourist attractions in Hoi An that you definitely shouldn't miss.
A UNESCO World Heritage Site since 1999, Hoi An Ancient Town is the heart and soul of the city, and arguably the most iconic of all tourist attractions in Hoi An. The well-preserved streets are lined with centuries-old houses painted in soft yellow hues, featuring wooden shutters, tile roofs, and ornate carvings.
Don’t miss the chance to visit ancient assembly halls, museums, and traditional houses like Tan Ky or Phung Hung. In the evening, the streets glow with the warm light of thousands of silk lanterns — a magical sight that makes the ancient town one of the most famous tourist attractions in Hoi An.
The Japanese Covered Bridge is one of the most symbolic tourist attractions in Hoi An, known for its beautiful architecture and historical value. Built by the Japanese community in the 16th century, the bridge connected different cultural quarters in the town and became a symbol of harmony. With its curved roof, wooden frame, the bridge stands as a unique blend of Japanese, Chinese, and Vietnamese design.
Today, it remains one of the most famous tourist attractions in Hoi An, drawing visitors who want to admire its details or take photos in front of its timeless structure. A visit here is among the must-do things to do in Hoi An, especially in the early morning or at sunset when the bridge and surrounding streets are beautifully lit and less crowded.
Just 3km from the city centre is Tra Que Vegetable Village, a peaceful farming community that offers a glimpse into traditional Vietnamese agriculture. Famous for its organic herbs and vegetables, the village supplies produce to many of Hoi An’s restaurants.
Visitors can take a guided tour to learn about eco-friendly farming methods, join in the daily work of planting and harvesting, and participate in a cooking class using freshly picked ingredients. It’s a perfect way to experience the rural charm of Hoi An while enjoying one of the more unique tourist attractions in Hoi An.
For those interested in traditional crafts, Thanh Ha Pottery Village is a cultural gem. Located about 3 km west of the Old Town, this village has been producing handmade ceramics for over 500 years. Walking through the village, you’ll see skilled artisans shaping clay into pots, cups, figurines, and decorative items using age-old techniques.
One of the highlights here is the Terracotta Park, a beautifully designed exhibition space featuring ceramic replicas of famous world landmarks like the Sydney Opera House, the Leaning Tower of Pisa, and the Pyramids— all made from local clay. This destination is one of the most underrated tourist attractions in Hoi An, and a great stop for families and art lovers alike.
A short drive from Hoi An leads you to My Son Sanctuary, a UNESCO-listed site that once served as the religious and political center of the Champa Kingdom. This complex of red-brick towers and Hindu temples dates back to the 4th century and is set in a lush valley surrounded by mountains.
Walking through the ruins, you’ll feel transported to another era as you explore the detailed carvings and learn about Cham culture and mythology. It’s one of the most culturally significant tourist attractions in Hoi An’s vicinity and a must-see for history lovers.
When you need a break from sightseeing, head to An Bang Beach, just 3 km from the Old Town. Known for its pristine white sand, clear waters, and relaxed vibe, it’s one of the best coastal tourist attractions in Hoi An. Unlike some overcrowded beaches, An Bang remains relatively peaceful and uncrowded, making it perfect for sunbathing, swimming, or sipping a cocktail at a beachfront café.
The beach also has a growing scene of local bars, seafood restaurants, and even live music venues. For those looking for more adventurous things to do in Hoi An, try stand-up paddleboarding, surfing (in season), or renting a motorbike to explore nearby coastal villages.
When night falls, Hoi An Night Market on Nguyen Hoang Street comes to life. With more than 50 stalls stretching along the riverside, it offers everything from handmade souvenirs and lanterns to local street food. The market is a feast for the senses — the aroma of sizzling dishes, the sound of traditional music, and the vibrant glow of colorful lanterns all contribute to an unforgettable atmosphere.
This market is undoubtedly one of the most famous tourist attractions in Hoi An, drawing locals and tourists alike. Be sure to try sweet snacks like coconut pancakes or grilled corn, and take home a lantern as a symbolic reminder of your trip.
You may want to read: Visit Hoi An at night: Activities and travel tips
Cam Thanh Coconut Village, also called Bay Mau Coconut Village, offers a peaceful and fun experience surrounded by water and nature. Located just outside the Ancient Town, this eco-tourism site lets visitors explore palm-lined waterways in traditional basket boats, guided by local rowers. Along the way, you can enjoy boat-spinning shows, try casting fishing nets, and learn about the daily life of people in the countryside.
This is one of the most refreshing things to do in Hoi An, especially for families or travelers looking for a break from the town center. The village has become a standout among tourist attractions in Hoi An, thanks to its natural charm and interactive activities, giving visitors a closer look at local culture in a fun and memorable way.
For a taste of island life, hop on a speedboat and head to the Cham Islands, a group of eight small islands about 15 kilometers offshore. Protected as a UNESCO Biosphere Reserve, the islands boast crystal-clear waters, coral reefs, and rich biodiversity.
Snorkeling and scuba diving are popular here, offering close-up views of marine life. You can also visit local fishing villages, enjoy fresh seafood, and relax on quiet beaches like Bai Chong and Bai Xep. If you’re wondering what adventurous things to do in Hoi An, this is one of the top picks.
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Hoi An is not only a famous tourist destination of Vietnam, but also a place for you to really live slowly, immerse yourself in ancient beauty and unique culture. Hoi An travel tips below will help you have a smooth, memorable and complete journey.
The ideal time to visit Hoi An is from February to April when the weather is cool and dry. These months are perfect for exploring both the town and nearby beaches. If you're interested in cultural events, plan your trip during a Lantern Festival (held on the 14th day of the lunar month) for a magical evening in the Ancient Town.
Bicycle: Cycling is one of the best ways to enjoy Hoi An’s peaceful vibe. You can easily ride through the Ancient Town, along quiet riverside paths, or out to places like Tra Que Village and An Bang Beach. Many hotels offer free bikes, or you can rent one for around 40,000 VND per day.
Motorbike: If you plan to visit places a bit farther out, renting a motorbike is a smart choice. It's affordable (120,000–150,000 VND/day) and gives you more control over your schedule. Just be sure you’re comfortable riding in Vietnam’s traffic.
Cyclo: Riding a cyclo through the Ancient Town is a unique way to see the sights slowly and enjoyably. With fares around 150,000 VND per hour, it’s a relaxing, old-school option for sightseeing.
Taxi: Taxis are a practical choice if you're traveling to and from the airport, or simply need comfort. You can book through hotel reception or use ride-hailing apps like Grab for transparent pricing and convenience. It's a good option if you're traveling in a group or carrying luggage.
Want to see Hoi An like a local? Set your alarm and explore the Ancient Town before 7:00 AM. Streets are quiet, vendors are setting up, and the morning light is perfect for photography. You’ll witness the town’s authentic rhythm before tourists arrive — a peaceful experience that many miss, yet one of the most rewarding things to do in Hoi An.
Hoi An is famous for custom tailoring, and it’s not just hype. You can get high-quality suits, dresses, or traditional áo dài made in as little as 24–48 hours. However, to ensure a perfect fit and have time for adjustments, visit the tailor on your first day in town, not the last.
Hoi An is more than just a pretty town—it’s a destination full of soul, stories, and scenic beauty. From historical sites to peaceful beaches and vibrant markets, there's no shortage of things to explore.
Let the experts at Hanoi Voyages craft a tailor-made itinerary just for you! With local insight, personalized service, and years of experience, Hanoi Voyages ensures every detail of your journey is seamless and unforgettable.
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